What you’ll learn in this section
Migrating to Shopify isn’t just about launching a better storefront, it’s the opportunity to modernise the entire operational backbone of your business. Stok.ly are a key part of that process.
- Why migration is the ideal time to unify operational systems and data
- How stock, warehouse processes and order flows must be aligned before go-live
- How Stok.ly’s ERP + AI-PIM helps brands clean, enrich and standardise product data
- The operational tests every brand should run before launching a new Shopify store
- How demand forecasting and automation can dramatically improve fulfilment accuracy and efficiency
Why operations matter during a Shopify migration
Migrating to Shopify isn’t just about launching a better storefront, it’s the opportunity to modernise the entire operational backbone of your business.
Inventory accuracy, product data, order flows, picking/packing processes and courier logistics all determine whether your new Shopify store actually functions efficiently once it goes live.
Behind every great Shopify front end is a robust, unified operational system supporting it.
Without this, brands risk:
- misaligned stock levels
- fulfilment delays
- broken order flows
- poor customer communication
- inefficient warehouse processes
This is why treating operations as a first-class part of migration is critical.
Data consolidation & product clean-up with AI-PIM
Before going live, brands benefit massively from consolidating product, inventory and order data into a single accurate source of truth.
Stok.ly’s AI Product Information Management (AI-PIM) tools make this process significantly easier by automatically improving:
- product titles
- descriptions
- tags
- metadata
- collections
- duplicate or redundant SKUs
This ensures:
- clean, structured data moves into Shopify
- catalogue issues don’t follow you from your old platform
- merchandising and navigation become clearer
- search performance improves
- workflows dependent on product data behave correctly
Migrating “dirty data” is one of the top hidden causes of post-launch problems — Stok.ly specifically solves this.
Critical operational flows to test before go-live
Once the new Shopify site is configured, brands should validate every key operational touchpoint end-to-end:
- Sales order import into Stok.ly
- Automatic inventory updates sent back to Shopify
- Product listing edits syncing correctly
- Paperless picking and packing workflows
- Courier label printing
- Dispatch updates sent to Shopify
- Tracking updates automatically surfaced to customers
- Order confirmations and fulfilment emails triggering properly
Testing these flows in a controlled sandbox environment removes the element of surprise when the site goes live.
Enhancing operations with AI demand forecasting
Shopify migration brings new traffic, new demand curves and (often) new acquisition channels.
Stok.ly’s AI-driven demand forecasting helps retailers:
- avoid stockouts
- optimise replenishment
- reduce dead stock
- match inventory to actual sales velocity
- increase fulfilment reliability
- improve cashflow health
This ensures the investment made in the front end isn’t undermined by avoidable fulfilment issues at the back end.
Stok.ly operational migration checklist
Data & Systems
- Map all data touchpoints between Shopify, ERP, warehouse and sales channels
- Consolidate product, inventory and order data into one accurate source of truth
- Use Stok.ly AI-PIM to clean and enrich product information and remove duplicates
Operational Flows
- Test: order import → pick → pack → courier label → dispatch → tracking update
- Validate two-way sync between Shopify and your ERP/WMS
Process Optimisation
- Review warehouse, replenishment and fulfilment processes
- Identify automation opportunities
- Use AI to automate rules and boost productivity
Post-Launch Monitoring
- Track fulfilment accuracy
- Monitor stock health
- Validate order turnaround performance
Why this matters for migration success
Even the best Shopify store will fail operationally if:
- inventory is wrong
- warehouse processes are slow
- product data is inconsistent
- order flows break under load
Stok.ly helps ensure brands migrate cleanly, launch confidently, and scale without operational bottlenecks.
This creates:
- fewer customer complaints
- higher fulfilment accuracy
- reduced costs
- better LTV through a reliable customer experience
- a strong operational foundation for future growth
About Stok.ly
Stok.ly Cloud ERP unifies operations for multi-channel retailers and wholesalers.
Its platform delivers:
- Product Information Management
- Paperless Warehouse Management
- Real-time inventory synchronisation
- Multi-channel order management
- AI-driven demand forecasting
By replacing spreadsheets and outdated systems with one intelligent source of truth, Stok.ly helps growing brands scale faster, operate smarter and deliver the seamless experiences customers expect.
Email: sales@stok.ly
Web: https://www.stok.ly

More from The Ultimate Migration Guide
- Why Migrate to Shopify?
- Is Shopify right for you?
- Planning a Migration: what’s really involved?
- Picking the right team for your Shopify Migration
- Inspira's Shopify migration process (Step by Step)
- Migration Pitfalls, Costs & ROI (what to watch out for)
- When to Migrate and how to drive growth after
Partner Insights: Specialists behind successful migrations
- Smarter retention systems with Klaviyo (Get Better)
- Preparing your operations for a Shopify Migration (Stok.ly)
- Creating personalised shopping experiences (Salesfire)
- Migrating to Shopify the smart, search-ready way (Leftfield)
- A personalised approach to data (Loncom Consulting)
- Payment methods that convert on Shopify (Mollie)
- Protecting Loyalty data during Shopify migration (Loyoly)
- Compliant Invoicing during Shopify migration (Sufio)
- Protecting subscription revenue during migration (FILDI)
- Migrating from WoocCommerce to Shopify (Alvio)












